ORLANDO ASHFORD

ORLANDO ASHFORD

Orlando Ashford serves as president of Holland America Line, leading the award-winning cruise line's brand and business, including its fleet of 14 premium vessels carrying approximately 850,000 guests annually to all seven continents. Ashford oversees Holland America Line’s sales and marketing, revenue management, deployment and itinerary planning, public relations, hotel operations and strategy. Ashford is on the Board of Directors for global manufacturing company ITT Corp., as well as the Executive Leadership Council, the preeminent membership organization for the development of global black leaders. Earlier this year, Ashford was awarded a Travvy Award for “Most Innovative Executive, Mid-sized Cruise,” and was named to Savoy Magazine’s list of “Top 100 Most Influential Blacks in Corporate America.” Ashford is a Purdue University School of Technology Distinguished Alumnus, with a Bachelor of Science degree and Master of Science degree in Organizational Leadership and Industrial Technology.