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President Jackson Leads Million Father March


Male Groups from the B-CU Community Joined in the March to Inspire Youth to Have a Promising Academic Year

Bethune-Cookman University’s President Jackson, Volusia County Public School Superintendent Tom Russell, fathers of students and several organizational groups of men led hundreds of students to the campus of Westside Elementary School in Daytona Beach this past Monday. President Jackson and the men greeted students with inspirational signs as they walked into the school encouraging the youth to have a great first day and remaining academic school year.

B-CU Student Government Association President, Jacari Harris participated in the march. "The Million Father March was an impeccable platform to embrace the youth of today to prepare them for the world on tomorrow. This initiative that our esteemed President Dr. Edison O. Jackson has indulged within us to execute; children will have better self-esteem, be more self-disciplined, and show higher aspirations and motivation toward school by looking up to college students thriving for greatness." Several other male groups from the university attended the march to cheer on the students. 

The Million Father March is a national movement established by Black Star Project that provides an opportunity for men to show their commitment to the educational success and social development of their children on the first day of school and throughout the school year. According to the creators of the march, “Research shows that children whose fathers take active roles in their educational lives earn better grades, score higher on tests, enjoy school and are more likely to graduate from high school and attend college.” The Million Father March takes place in various cities around the country. It is a growing effort and B-CU plans to participate each year.

To see more from the Million Father March, click here.

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About Bethune Cookman University:

Founded in 1904 by Dr. Mary McLeod Bethune, Bethune-Cookman University (B-CU) today sustains her legacy of faith, scholarship, and service through its relationship with the United Methodist Church and its commitment to academic excellence and civic engagement.  B-CU offers 38 degrees on its main campus and online college. Located in Daytona Beach, B-CU is one of three private, historically black colleges in the state of Florida. The institution boasts a diverse and international faculty and student body of nearly 4,000.  For more information, visit

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